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Matthew Hoy
By Matthew Hoy on June 2, 2002

Kudos to the Miller Brewing Company: A new TV spot for Miller beer does something that is most uncommon in today's commercial culture -- it supports the sanctity of marriage. The ad shows a couple of guys at a bar who spot a very attractive woman. We see the woman write down her phone number and give it to one of the men. But in the close-up shot we see a wedding band. Ad cuts to a picture of the man's daughter and then his wife reading to his daughter. The bartender then makes some comment to the effect of asking if the man wants another. The man says, "no, I like the one I've got" and then pushes the phone number-bearing napkin away.

I was shocked to say the least -- in a good way.

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